Business Startups

Startups Work To Pivot In The Midst Of A Pandemic

18 hours ago

When the COVID-19 pandemic hit the St. Louis area, Ken Zheng’s plans to raise money for his 1-year-old startup Takoda fell apart. Customers and investors felt the timing was too risky.

So the CEO pivoted toward telehealth — adding a video conferencing tool to his technology, which helps therapists monitor patients with substance use and psychiatric disorders.

“By the time we had finished it and brought it to market our customers actually told us, ‘It’s great that you did this, but where were you guys three months ago?’” Zheng said.